Review: Blogging to the Bank
Blogging to the Bank is a new e-book written by self-confessed "shy college dropout" Rob Benwell. Rob has done rather well using blogs to promote various affiliate programs and generate income using AdSense.
Let me start by saying that after reading Blogging to the Bank I asked for a refund. I was very disappointed with this publication. Maybe Rob should have stuck at college a little longer because the spelling and grammar are rather poor. I can excuse such things when the info provided is of high value but unfortunately that just wasn't the case.
Blogging to the Bank starts by explaining how to make a blog using his service provider of choice, blogger.com. I guess you have to start at the basics but there is nothing here that you wouldn't learn by simply going to blogger.com and following their instructions for creating a blog. Rob then goes on to explain how to add Adsense or affiliate program code to your blog template. This was ok, but if you're an experienced affiliate marketer you won't learn anything new here.
Rob then explains some "ethical" ways of getting backlinks to your blogs i.e. directories and article submissions. Nothing wrong there, but again, nothing new if you've done this before. But it was the "advanced" strategies that really turned me off this book. Rob warns that some may consider these tactics "unethical" yet he sees no problem with them himself. Hmmmm. Now we see how he really achieves success with his blogs... blog spam. Also known as "splogs".
Basically, he uses software to automatically create "thousands" of blogs which serve no other purpose than to create backlinks to his main blogs, which themselves are thin on useful content. No doubt this has desired effect of giving his sites a boost in the search engine rankings. But the question is, for how long? The search engines are of course on to splogs and shutting them down as quickly as they are being created. Maybe MSN and Yahoo aren't as quick as Google to take action but it's really just a matter of time. Is this any way to build a long term, sustainable business? I think not.
Rob seems to acknowledge this himself. In his update which accompanied the book is this statement: "Blogger has been locking blogs and deleting some. I have even had some locked myself that I was using to create back links." He then goes on to explain various strategies to combat this such as recreating blogs which have been deleted.
Basically, if you follow the advice contained in Blogging to the Bank you are creating a business model based on a house of cards and could tumble at any time. If you want to be working against the search engines and clogging the Internet with thousands of useless pages then maybe Blogging to the Bank is for you. Yes, you'll probably make some money. But I'd do it quick. Your money making days are numbered.
Cheers
Steve
Let me start by saying that after reading Blogging to the Bank I asked for a refund. I was very disappointed with this publication. Maybe Rob should have stuck at college a little longer because the spelling and grammar are rather poor. I can excuse such things when the info provided is of high value but unfortunately that just wasn't the case.
Blogging to the Bank starts by explaining how to make a blog using his service provider of choice, blogger.com. I guess you have to start at the basics but there is nothing here that you wouldn't learn by simply going to blogger.com and following their instructions for creating a blog. Rob then goes on to explain how to add Adsense or affiliate program code to your blog template. This was ok, but if you're an experienced affiliate marketer you won't learn anything new here.
Rob then explains some "ethical" ways of getting backlinks to your blogs i.e. directories and article submissions. Nothing wrong there, but again, nothing new if you've done this before. But it was the "advanced" strategies that really turned me off this book. Rob warns that some may consider these tactics "unethical" yet he sees no problem with them himself. Hmmmm. Now we see how he really achieves success with his blogs... blog spam. Also known as "splogs".
Basically, he uses software to automatically create "thousands" of blogs which serve no other purpose than to create backlinks to his main blogs, which themselves are thin on useful content. No doubt this has desired effect of giving his sites a boost in the search engine rankings. But the question is, for how long? The search engines are of course on to splogs and shutting them down as quickly as they are being created. Maybe MSN and Yahoo aren't as quick as Google to take action but it's really just a matter of time. Is this any way to build a long term, sustainable business? I think not.
Rob seems to acknowledge this himself. In his update which accompanied the book is this statement: "Blogger has been locking blogs and deleting some. I have even had some locked myself that I was using to create back links." He then goes on to explain various strategies to combat this such as recreating blogs which have been deleted.
Basically, if you follow the advice contained in Blogging to the Bank you are creating a business model based on a house of cards and could tumble at any time. If you want to be working against the search engines and clogging the Internet with thousands of useless pages then maybe Blogging to the Bank is for you. Yes, you'll probably make some money. But I'd do it quick. Your money making days are numbered.
Cheers
Steve
posted by Hawks at 5:32 PM
1 Comments:
Thanks for the straightforward review of Blogging to the Bank. You saved me some money - and I hope got yours back. I think Rob may be achieving his goal: to make money fast. The loophole that allows him to get the fake links will, of course, be closed. I appreciate reading truthful reviews like yours. Keep up the good work.
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